Who visits your website and what can you learn from their interactions?
Analytics is the measurement of website traffic, interpretation of data, and the use of this information to improve your site and gain insight.
Analytics provides the data we need to understand who visits your site and why.
Who Visits Your Site?
People visit your site every day. We use your web analytics to track these visits, visualize data, and gain insight, so we can refine and improve your site.
When we watch your web traffic, we see patterns. Who visits your site? Where do they go? What do they do and how long do they stay?
We’ll create and manage accounts to install and properly setup several tools providing us with a detailed view of your current traffic and site performance.
Tools
Setting up Google Analytics, Search Console, and Site Kit creates a reporting system that measures traffic on your site and alerts us to performance issues and service outages.
We provide reports that let you see all this information and teach you how to interpret traffic.
Conversions are key actions visitors take, like buying an item, signing up for your newsletter, or submitting a contact form.
When we define conversion goals we single out the essential actions that visitors take, that lets us make sense of your web traffic. We see where people go, what they do, and refine your site, to improve conversions.
Reporting
When you opt for our Analytics, SEO, or Paid Advertising services, you’ll receive weekly reports that provide detailed information showing who’s visiting your site, where they go, how long they stay on a page, and what they’re interested in.
At the same time, we’ll train you in reading these reports, making sense of this information, and analyzing data. From this we create recommendations for actions that will allow us to improve the site’s performance in search.
From simple recurring reports to monthly or weekly analysis, we’re great at setting up and managing analytics to support your Search and Paid campaigns.
Campaigns
Beyond improving your site, every action we take, from a new article, to an advertising or social media campaign, we can see its impact on your marketing efforts. Analytics and traffic reporting shows us how we’re doing to meet your goals.
After we build your website, you can choose continual digital marketing services—and analytics measures and tracks our progress.
Next Step
Contact us, Schedule a Call, Get a Quote